Samie Chuku — Business Analyst, Product Owner & Founder

Business Analyst.
Product Owner.
Founder.

Fifteen years bridging business strategy and engineering execution — from enterprise SaaS delivery across North America to shipping my own connected mobility products, end to end.

Samie Chuku — Business Analyst and Digital Solutions Manager

Where business strategy meets engineering execution.

I'm a Business Analyst, Digital Solutions Manager, and Technical Product Owner with 15 years of experience — from selling enterprise technology across West Africa to owning SaaS delivery in North America, to building my own products. My background combines an accounting foundation with hands-on systems work, giving me the rare ability to speak credibly with both executive stakeholders and engineering teams.

Business Analysis Requirements Engineering Product Ownership Systems Integration Enterprise Software IoT & Embedded Systems Entrepreneurship Full-Stack Development
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Featured Projects

A selection of the problems I'm working on — from intelligent hardware to scalable software platforms.

Rent4Weeks peer-to-peer car rental marketplace
Web App Launched

Rent4Weeks

Canada's peer-to-peer car rental marketplace — connecting vehicle owners with drivers through a full-stack platform with Stripe payments, digital contracts, driver verification, and live telematics integration.

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MoveProtect vehicle telematics hardware and firmware
IoT Complete

MoveProtect

Vehicle telematics system built for Rent4Weeks. STM32 firmware, LTE/MQTT connectivity, GPS tracking, driver behaviour scoring, and remote engine immobilization — powering real-time fleet management and post-rental driver reports.

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JobRadar job intelligence and career tracking tool
Automation Live

JobRadar

A local-first job intelligence tool that polls company career sites directly — no job boards, no scraping. Scores every posting against a personal relevance model and delivers results via Telegram and a web feed.

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Latest Thoughts

Notes on engineering, building products, and the ideas that occupy my thinking.

Why business context is the most valuable technical skill
Product ·

Why Business Context Is the Most Valuable Technical Skill You Can Develop

Every technical programme teaches you how to build things. Almost none teach you how to understand what's worth building — or why. After years at the boundary between business and engineering, this is the skill I'd invest in first.

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What building MoveProtect taught me about embedded systems
Engineering ·

What Building MoveProtect Taught Me About Embedded Systems

Firmware is unforgiving. There's no runtime exception handler, no framework to catch your mistakes. Here's what building a real telematics unit from bare metal taught me about writing code that has to work.

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The hardest part of building a marketplace isn't the code
Product ·

The Hardest Part of Building a Marketplace Isn't the Code

Two-sided platforms have a cold-start problem that no amount of clean architecture solves. What Rent4Weeks has taught me about the non-technical decisions that determine whether a marketplace lives or dies.

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Open to the right conversations.

If you're building something complex, navigating a business-to-engineering gap, or working on something in the connected mobility or enterprise software space — reach out.

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Canada